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Do you know which field of study you’re interested in but not sure which university does it best? Here are our recommendations on the 10 best universities to study Marketing in Malaysia that you should consider studying at. Uni Enrol is the official partner and can tailor our recommendations to your preferences!
#1 Taylor’s University
Established in 1969, Taylor’s University has grown from a humble college into a renowned international university. Not only is it ranked on QS but many of the fields of study it offers are recognised on the QS Subject Ranking list as well.
Here’s key statistics about Taylor’s University:
| Total student population | 22,000 |
| % of international students | 25%-30% coming from over 80 different countries |
| Student-teacher-ratio | 16:1 which is a very healthy ratio |
| % of teaching faculty with a PhD | 80%-95% depending on faculty |
| Graduate employability rate | 99% testament to the graduate quality and career support |
Why Should You Study Marketing At Taylor’s?
- Taylor’s marketing courses are ranked within the top 100 on QS Rankings for the Marketing subject category.
- Get hands-on project experience with projects for real clients such as DiGi, EcoWorld, and more.
- Course curriculum is developed together with industry experts to make sure learning outcomes are are aligned with industry expectations.
- Taylor’s fosters relationships with multinational corporations and industry leaders, resulting in plenty of internship and career opportunities for graduates. This extensive network is a key factor behind Taylor’s impressive graduate employability rates.
- Ensure you’re getting the best start in your course with the university’s first-year student mentorship programme, helping students get used to university environment and map out all their study goals.
Marketing Courses At Taylor’s
Interested to learn more? Read our Complete Review Of Taylor’s University.
#2 Monash University Malaysia
Monash University started its journey in Malaysia in 1998 when the Malaysian Ministry of Education invited Monash to establish a campus here in collaboration with the Sunway Group.
Here are some key statistics about Monash University Malaysia:
| Total student population | 9,700 |
| % of international students | 30% from 70+ countries |
| Student-to-academic staff ratio | 18:1 |
| Graduate employability rate | #66 Global University Graduate Employability(QS World University Ranking) |
Why Should You Study Marketing At Monash Malaysia?
- Monash University is ranked #36 on the 2025 QS Rankings for the Marketing Subject Category.
- Take advantage of the flexibility to transfer credits to available Monash campuses worldwide, as well as other partner universities, including other Group of 8 universities.
- Get an international degree straight from Monash Australia right here in Malaysia for a fraction of the cost.
- Learn from teaching staff who are all frontrunners in marketing research and education. Their research has been featured in many journals such as Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, and Marketing Science.
- As an Australian Marketing Institute (AMI) accredited course, graduates from this course can apply for membership with the AMI, connecting them to the network of marketing professionals internationally.
Marketing Courses At Monash Malaysia
Get to know Monash Malaysia with our Complete Review Of Monash University Malaysia!
#3 Asia Pacific University (APU)
Since 1993, APU has been one of the best private universities in Malaysia that focuses on producing top talents in the digital technology field. Since then it has introduced a plethora of other fields of study and disciplines.
APU key snapshot statistics:
| Total student population | 14,000 |
| % of international students: | 45% coming from over 130 different countries |
| % of teaching staff with industry experience | 90%, which is a reflection on the strong employment track record of its graduates |
| Graduate employability rate: | 100% by Annual Graduate Tracer Study |
Why Should You Study Marketing At APU?
- APU is the first and only Malaysian university to achieve QAA UK Accreditation (Quality Assurance for higher education) as acknowledgement of their commitment to high quality teaching and learning experiences.
- The marketing programs are housed within the broader umbrella of the business faculty, ensuring students develop a strong foundation in core business principles alongside specialized marketing knowledge.
- Opt for a dual-degree award from both APU and De Montfort University at the end of your course.
- APU provides a direct pathway for applying for a qualification with a professional body after completing your degree. One of these include the Chartered Management Institute (CMI) and Digital Marketing Institute.
Marketing Courses At APU
Want to know more about APU? Read our Complete Review Of Asia Pacific University.
#4 SEGI University
SEGI started in 1977 with the vision to make education accessible and affordable to all students. With that in mind, the university has flourished to 6 different campuses across key states and locations in Malaysia.
Here are some key statistics about SEGI:
| Total student population | 20,000 on-campus and online |
| % of international students | 40% from over 90 countries |
| Student-teacher-ratio | 30:1, a healthy ratio |
| Employability Rate % | 85% hired after 6 months from graduating |
Why Should You Study Marketing At SEGI?
- SEGI University ranks within #451-460 on the QS Asian University Rankings and #78 on the QS South East Asia University Rankings.
- Has multiple campuses across Malaysia and a flagship campus in Kota Damansara, Selangor, which makes SEGI a very accessible higher learning institution.
- SEGI is known for its affordable courses relative to other established and reputable institutions of at least 20%-30% lower in cost. Also has PTPTNx’tra which enable applicants to obtain additional loan than what is allowed.
- You can specialise in Digital Marketing through the Bachelor of Business Management (Honours). The curriculum is packed with industry-relevant modules like Social Media Marketing, E-Commerce, Digital Marketing Communication, and Consumer Behaviour.
- Earn a dual award from the University of Central Lancashire (UCLan), UK, for the Business Management (Digital Marketing) course or pursue the BA (Hons) Advertising and Digital Marketing Communications in collaboration with the University of Greenwich, UK.
Marketing Courses At SEGI
If you want to know more about SEGI, check our Complete Review Of SEGI University & Colleges.
How Can Uni Enrol Help?
Uni Enrol is Malaysia’s top university enrolment platform for over 200+ universities in Malaysia, Australia and UK. We provide unique insights, efficient service, scholarship matching and compare similar or alternative options.
#5 HELP University
HELP University has been providing tertiary education in Malaysia since 1986 and was first known for its many overseas transfer options and focused on providing quality psychology courses on which it has built its reputation.
Here are some key statistics about HELP University:
| Total student population | 10,000 |
| % of international students | 25% |
| PhD lecturers | 40% depending on faculty |
Why Should You Study Marketing At HELP?
- HELP University ranks within #601-620 on the QS Asian University Rankings and #105 on the QS South East Asia University Rankings.
- Under the Bachelor of Marketing (Hons), you can choose to specialise in Digital Marketing, E-Commerce or General Marketing.
- More than 40% of the lecturers in the Faculty of Business, Economics and Accounting hold doctoral degrees, and most possess over a decade of teaching and industry experience.
- The university opened a Business Analytics Technology and Innovation Centre (BATIC) with an investment of over RM25 million.
- The curriculum is shaped by an Industry Advisory Board to ensure it meets current market demands. You will be exposed to skills in Social Media Marketing, Search Marketing and Digital Business Analytics.
Marketing Courses At HELP
Interested in studying at HELP University? Explore more with our Complete Review Of HELP University!
#6 University Of Wollongong (UOW) Malaysia
UOW Malaysia (formerly known as KDU University College) is part of the University of Wollongong Australia’s global network and has a long history of providing quality tertiary education to Malaysia. UOW also has campuses in Dubai and Hong Kong.
Here’s some key information about UOW Malaysia:
| Total student population | 6,000 across 3 campuses |
| % of international students | 15% comprising students from SEA and beyond |
| Teaching faculty-to-student ratio | 1 to 30 which is an acceptable ratio |
Why Should You Study Marketing At UOW Malaysia?
- UOW is ranked #167 globally in QS World University Rankings 2025, and is steadily rising over the years reflecting its commitment to quality education.
- UOW is also ranked #201-250 globally in 2025 based on QS’s Business & Management Subject Category.
- Through the Bachelor of Business (Hons), you can specialise in Marketing that cover topics like Digital Strategy, Consumer Behaviour, Brand Management, and Services Marketing.
- UOW Malaysia’s School of Business integrates real-world experience through industry projects, internships with 100+ companies, and a purpose-built Entrepreneurialism Centre. You can gain mentorship from real business entrepreneurs and investors.
Marketing Courses At UOW Malaysia
Interested to study at UOW? Check out our Complete Review Of UOW Malaysia.
#7 Heriot-Watt University Malaysia
The Heriot-Watt Malaysia campus has got to be the top most beautifully designed private university campuses in Malaysia.
It is an architectural and engineering marvel which reflects the university’s long historic strength in both architecture and engineering studies.
Here’s some key stats about Heriot-Watt Malaysia:
| Total student population | 2,000 |
| % of international students | 30% |
| Graduate employability rate % | 95% in 6 months from graduation |
Why Should You Study Marketing At Heriot-Watt Malaysia?
- In the 2025 QS World University Rankings, Heriot-Watt University ranked at #256 out of all global universities.
- Heriot-Watt ranks #201-#250 for 2025 QS World Rankings for the Business and Management Studies subject category.
- This course is part of the CIM Graduate Gateway programme, which means students will attain a professional CIM accreditation from the Chartered Institute of Marketing upon completion of the degree.
- Study abroad for a semester, a year, or longer at their Edinburgh or Dubai campuses with Heriot-Watt’s inter-campus transfer programme.
Marketing Courses At Heriot-Watt Malaysia
Learn more about Heriot-Watt with our Complete Review Of Heriot-Watt Malaysia!
#8 Swinburne University Of Technology Malaysia
Another institution in Malaysia that gives students a taste of the Aussie curriculum is Swinburne University of Technology. It offers the same quality education as its Australian origins.
Established in 2000, the Malaysia campus is the only foreign branch campus of Swinburne aside from its 3 other campuses within Melbourne, Australia.
Here’s some information about Swinburne University Malaysia:
| Total student population | 3,000 students |
| % of international students | 15% from over 60 countries |
| Teaching faculty-to-student ratio | 1:20 which is an acceptable ratio |
| Graduate employability rate % | 93%-95%, 6 months after graduation |
Why Should You Study Marketing At Swinburne Malaysia?
- Swinburne ranks #301-#350 on 2025’s QS World Rankings for the Business and Management Studies subject category.
- Get an Australian degree at only one-third of the course by studying at Swinburne Sarawak.
- The Kuching campus is located in the city, with nearby amenities such as shopping malls, a hospital, F&B outlets and much more.
- The business faculty is accredited by the AACSB, which guarantees global recognition of academic quality.
- Swinburne has established industry partnerships with many companies for the purpose of student development and research. This means students have the opportunity to participate in industrial training with these companies.
Marketing Courses At Swinburne Malaysia
Learn more about Swinburne with our Complete Review Of Swinburne University Malaysia!
#9 Curtin University Malaysia
Since 1999, Curtin University Malaysia has been one of the top private universities. Curtin University is a public university based in Perth, Australia and is the largest university in the state of Western Australia with close to 60,000 students on the Australian campuses and globally.
Here’s some information about Curtin University Malaysia:
| Total student population | 2,000 students |
| % of international students | 15% from over 40 countries |
| Teaching faculty-to-student ratio | 1:13 which is a healthy ratio |
Why Should You Study Marketing At Curtin Malaysia?
- Curtin is ranked #174 globally in QS World University Rankings 2025, and has risen continuously over the past few years.
- Curtin is also ranked #201-250 globally in 2025 based on QS’s Business & Management Studies Category, signaling its world-class stature in the field.
- Curtin Business School holds a “Triple Crown” accreditation from AACSB International, EQUIS, and EFMD Accredited, a distinction held by only the top 1% of business schools worldwide.
- You can opt for Bachelor of Commerce (Management & Marketing) or Bachelor of Commerce (Marketing). The curriculum has a strong emphasis on contemporary practices, with specific units dedicated future-focused topics like Digital Marketing, E-Commerce, and Managing Social Media Platforms.
- You have the unique opportunity to participate in the university’s global mobility programme which allows you to spend a semester or a year studying at Curtin’s main campus in Perth, Australia.
Marketing Courses At Curtin Malaysia
Check out our Complete Guide to Curtin!
#10 MDIS Malaysia International College
Established in 1956 as Management Development Institute of Singapore (MDIS), the institution is Singapore’s oldest professional learning institute.
MDIS has since opened 3 international campuses in Tashkent, Uzbekistan; Johor, Malaysia; and Chennai, India.
MDIS Malaysia offers courses in Business and Management, Marketing, Accounting, Information Technology, Mass Communications, Tourism and Hospitality Management.
Why Should You Study Marketing At MDIS?
- MDIS strongly emphasizes practical application in its marketing programs. Students engage in experiential learning elements throughout the program, which are shaped by industry input.
- All courses at MDIS are recognised by the MQA, which means your qualification obtained here has met the standard of quality education.
- MDIS provides merit scholarships of up to RM10,000 for students depending on the criteria.
- MDIS is located in EduCity Iskandar, Johor, a completely self-sustaining shared campus city with many amenities within reach including food courts, convenience stores, a whole sports complex, accommodation, and more.
Marketing Courses At MDIS
BONUS — Universiti Sains Malaysia (USM)
USM is a public research university in Malaysia, founded in 1969, it is the second oldest university in Malaysia. It has 5 campuses: a main campus on the island of Penang, 2 on Penang mainland at Nibong Tebal and Kepala Batas, a health campus in Kelantan, and lastly a campus in Kuala Lumpur.
The university’s main academic focus is centred on science, engineering and healthcare studies and it uses English as its medium of instruction.
While USM is a public university in Malaysia, students who were not successful in entering through the UPU system can enrol through its private intake channel, called Saluran Alternatif. Through this channel, you pay the full tuition fees.
Here’s some key information about USM:
| Total student population | 30,000 |
| % of international students | 15% (about 5,000) |
| Teaching faculty-to-student ratio | 1:12 (about 2,500 academic staff) |
| Graduate employability rate % | 90% after 6 months from graduation |
Why Should You Study Marketing at USM?
- In the 2025 QS World University Rankings, USM ranked at #146 out of all global universities.
- USM ranks at #201-#250 for the Business and Management Studies subject category on 2025’s QS World University Rankings.
- The Bachelor of Management in Marketing provides not just a thorough overview of the core marketing concepts, but also includes industry-relevant topics such as Digital Marketing, Marketing Analytics, and Consumer Behaviour.
- Students have the chance to engage in practical coursework and undertake a compulsory internship to ensure they are fully ready to graduate into the field of marketing.
- USM was granted the APEX (Accelerated Programme for Excellence) status. This special mandate from the Ministry of Higher Education aims to propel USM to become a world-class institution, focusing on sustainability, trans-disciplinary research, and societal impact.
Marketing Courses at USM
For more info about USM, check out our Complete Review Of Universiti Sains Malaysia!
Course Guides Recommendation
Check out our Guide on the Marketing Course In Malaysia.
If you are looking for other options, check out our full list of Popular Course Guides In Malaysia.
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