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Table of Contents
1. What Is Business Studies?
Business Studies is concerned with how companies can be economically successful. This includes the essential components of what makes a business thrive, such as finance, marketing, human resources and production. Evidently, it covers a broad spectrum of disciplines.
Why it matters?
- Small to medium enterprises in particular are the engines that drive the economy. You also provide jobs to many people.
- You gain a plethora of knowledge and skillsets that are not necessarily required to start a business, but have a better understanding of any organisation that you join.
- Knowing a bit of everything gives you a big picture perspective and you can choose which area to deep dive into.
Learn from a successful entrepreneur. Here’s real life advice for anyone keen on starting their own business one day.
2. Where To Study Business Courses In Malaysia?
Here are 15 best universities to study Business courses in Malaysia.
- #1 Taylor’s University
- #2 Sunway University
- #3 Asia Pacific University (APU)
- #4 University Of Reading Malaysia
- #5 Monash University Malaysia
- #6 Multimedia University (MMU)
- #7 UCSI University
- #8 University Of Wollongong (UOW) Malaysia
- #9 Curtin University Malaysia
- #10 Swinburne University Of Technology Malaysia
- #11 SEGI University
- #12 HELP University
- #13 Quest International University (QIU)
- #14 Xiamen University Malaysia
- #15 University Teknologi Sarawak (UTS)
- BONUS #1 — University Malaya (UM)
- BONUS #2 — Universiti Sains Malaysia (USM)
3. Business Course Pathways & Entry Requirements

Business studies is the most flexible course as it allows students to learn an array of business-related skills and pick a specialisation in the third year for degree courses.
There are 2 pathways one can consider when studying a business course.
Pathway 1: SPM/O-Levels ➔ Pre-University/Foundation ➔ Business Degree
One pathway towards Business studies is to enter a Pre-University course (A-Level, SACE, STPM) or a Foundation course offered by the university of your choice.
As an SPM / O-Level leaver, the entry requirement is 5 credits to enter Pre-U or Foundation.
A Pre-University course or Foundation typically takes 1 to 2 years to complete and will qualify you to enter into a Degree in Business.
A Business Degree will take 3 years to complete. Here are the general requirements to enter with qualifications from popular pre-university courses or a foundation course:
| Qualifications | General Requirements |
| A-Level | 2D |
| AUSMAT/SACE | ATAR 55 |
| CIMP | 55% |
| STPM | 2C |
| UEC | 5B |
| Foundation | CGPA 2.00 |
Note: Actual minimum requirements will differ between different universities.
In total, this pathway generally takes 4 years to complete.

Pathway 2: SPM/O-Levels ➔ Diploma ➔ Business Degree
Studying a Diploma in Business course is a great option for students who may have a limited budget or want to start their own career or business as soon as they graduate.
As an SPM / O-Level leaver, the entry requirement is 3 credits to enter a Diploma in Business.
A Diploma in Business takes about 2 years to complete, depending on the university offering.
Many students also choose to continue with a Degree after completing their Diploma to specialise in a certain skillset such as Marketing, Supply Chain, Management and so forth.
If you already have a Diploma qualification, you only need to enrol for 2 years to complete a Degree course with a minimum entry requirement of CGPA 2.0 for your Diploma.
4. Accreditations For Business Course In Malaysia
There is no mandatory accreditation in the business field.
Nevertheless, certain universities may offer special recognitions due to their collaboration with industry bodies when you complete your Degree course.
For example, graduating from highly reputable private universities in Malaysia such as
- APU University
- Taylor’s University
- Sunway University
- Heriot-Watt University
- University of Nottingham
- University of Reading (Henley Business School)
- University of Southampton, and
- University of Wollongong (UOW) Malaysia
allows you to be associated with one of the most prestigious business recognition by the Association to Advance Collegiate Schools of Business (AACSB).
AACSB is an American professional and accreditation organization that rigorously assesses qualified institutions to be part of its global network of business schools. Only 6% of business schools in the world is recognised by AACSB.
How Can Uni Enrol Help?
Uni Enrol’s experienced counsellors help you compare the pros and cons of studying a Business Course at different universities and different locations.
5. What You Learn In A Business Course

These are the subjects that you will be exposed to when taking an undergraduate Business Course. Note, they may vary slightly from one university to another.
- Accounting Skills
- Behavioural Science in Organisation
- Business Analytics
- Business and Communications Skills
- Business Economics
- Business Ethics and Governance
- Business Law
- Business Research Methods
- Critical Thinking
- Culture and Communications
- Delivering Customer Value
- Digital Thinking and Innovation
- E-Business Management
- Employee Development
- Entrepreneurship
- Finance and Reporting
- Innovation Process
- Leadership Theory and Practice
- Operations Management
- People Management
- Principles of Marketing
- Quantitative Skills
- Risk Management
- Supply Chain Management
- Sustainable Business
- Venture Building
6. Why Should I Study Business?
Colleges and universities do not just teach Business Courses theoretically. In fact, most of them incorporate practical assignments into the course.
Here are some of the solid reasons to take up a Business Course:
- Hands-on Application – Most universities give you a safe environment to start your own business on campus, create a business or product proposal and pitch it to actual companies, or conduct on-the-ground market research to understand potential customer needs.
- Booming E-Commerce & Startup Industry – Malaysia’s digital economy, led by platforms like Shopee and Lazada, creates numerous opportunities in online business management.
- Integration Into ASEAN Markets – Studying business in Malaysia provides exposure to ASEAN trade policies, opening you up to work across Southeast Asia.
- Corporate and Business Strategy Development – You learn how to craft long-term strategies that help companies remain competitive in dynamic markets.
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7. RIASEC Compatibility To A Business Course

The John Holland Theory of Career Choice states that in choosing a career, people will choose one similar to their personality to ensure job satisfaction, job performance, and career success. The test generates 6 different personality types:
- Realistic (R)
- Investigative (I)
- Artistic (A)
- Social (S)
- Enterprising (E)
- Conventional (C)
With the RIASEC Test, the 6 personalities can generate up to 720 combination possibilities to provide career compatibility. You can try the test yourself here.
Students who gravitate towards a Business Course typically have these Top 3 personality traits:
ENTERPRISING
- Enterprising students do not necessarily need to be extroverted but they do thrive in roles that involve leading teams, selling ideas, and initiating projects. Their competitive nature and willingness to take risks make them well-suited for dynamic business environments.
REALISTIC
- Someone with a Realistic personality trait is usually willing to get their hands dirty. This is very crucial for anyone running a business, as they must be open to face reality and talk to their customers to understand underlying issues and needs.
SOCIAL
- Social personalities are compassionate, empathetic and enjoy helping others. They possess strong interpersonal skills, making them effective communicators and team players.
CONVENTIONAL can also be an advantageous trait for an entrepreneur as many of the best entrepreneurs out there are very methodical, detail-oriented, and enjoy structured environments. Certain businesses require this, especially regulatory heavy industries.
8. Career Opportunities For Business
With a Business Course qualification, your options are unlimited as you can apply yourself to many types of jobs:
| Areas of Opportunity | Types of Roles |
| Management and Leadership | Business Development Manager, Operations Manager, Project Manager, Entrepreneur |
| Finance and Accounting | Financial Analyst, Investment Banker, Corporate Banker, Consumer Banking Manager |
| Marketing and Sales | Marketing Manager, Sales Manager, Market Research Analyst, Brand Manager, Digital Marketing Specialist |
| Human Resources (HR) | HR Manager, Talent Acquisition Specialist, Training and Development Manager, HR Consultant |
| Consulting and Strategy | Business Consultant, Management Consultant, Strategy Analyst |
| Logistics and Supply Chain Management | Supply Chain Manager, Logistics Coordinator, Procurement Manager |
| International Business | Export Manager, International Business Development Manager, Trade Compliance Specialist |
| Real Estate and Property Management | Real Estate Agent/Manager, Property Developer, Facilities Manager |
| Nonprofit and Government Roles | Programme Manager, Policy Analyst, Public Sector Administrator |
Recommended Course Guides
Looking for other related courses? Here are various business-related course guides you should check out:
If you’re still not sure what to study, we have many other Course Guides that will provide more light on the subject matter. Share with your friends!
We also took the liberty to compile all our University Guides and Course Fees Guides so you don’t have to go anywhere else!
About the Author:

Ken Hoong is the co-founder of Uni Enrol and a contributing writer. Drawing on his close work with Uni Enrol’s counsellors, he brings keen insight into Malaysia’s evolving private higher education landscape and the shifting preferences of students in learning and career choices.


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